Mama Nagwa get back again through Dettol Egypt ramadan campaign

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Mama nagwa and bokloz get back again through Dettol Egypt campaign. 

Dettol is the first brand in ramadan 2016 using nostalgia concept , 

By get back Mama Nagwa and Bokloz in their new ad to get benefit from their popularity.

Firstly what’s the Nostalgia concept mean ?

Nostalgia is a sentimentality for the past, typically for a period or place with happy personal associations. The word nostalgia is a learned formation of a Greek compound, consisting of νόστος (nóstos), meaning “homecoming”

Here are Dettol campaign:

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