Facebook is clearly investing in improving the mobile ad experience, and Canvas its a new mobile ad unit
Canvas is an immersive and expressive experience on Facebook for businesses to tell their stories and showcase their products.
You can easily build your Canvas using a combination of videos, still images and call-to-action buttons. In Canvas, people can swipe through a carousel of images, tilt to view panoramic images and
zoom in to view images in detail.
Canvas was built to bring your content to life in a fast-loading and seamless experience on Android and iOS.
Leveraging the same technology used to display photos and videos quickly in the Facebook app, Canvas loads quickly, as much as 10 times faster than the standard mobile web.
With Canvas, you have complete creative control to achieve any objective like telling your brand story, promoting a new movie and showcasing your products.
Canvas has the potential to create a greater level of mobile engagement with consumers – and could signal a new wave of innovative storytelling.
For registration in Canvas , here are the link :