Online Live Training Digital Marketing Executive Diploma16 August

Start

16 August

Duration

2.5 Hrs. For 2.5 Months

Level

Beginners

Fees

9000 EGP

Outlines

Day 1:

  • Introduction to Social Media:
    • Social Media Statistics
  • Social Media Listening:
    • Social Media listening tools

Day 2:

  • Crisis Management for Social Media:
    • Crisis Assessment
    • How to monitor your crisis
    • Responding to a Crisis
    • Set your crisis plan in the most effective way with different scenarios

Day 3:

  • Social Media Monitoring:
    • Social media monitoring process
    • Gathering Insights, Social Media Monitoring & Reporting
    • SM Monitoring tools

Day 4:

  • Facebook analytics and page creation:
    • business manager setup
    • page creation tips
    • page insights tips

Day 5:

  • Social Media Plans & Strategy:
    •  Building social media  strategies
    •  Analyze Your current social media situation
    •  Set Your Social Media Objectives.
    •  Start your Social Media Actions.

Day 1:

  • Online buyer persona:
    • Different between “Segment – targeting – buyer personas”
    • Create your online buyer personas
    • Tools will help us to create our buyer person

Day 2:

  • News jacking & Real-Time Marketing Tactics:
    • Importance of keep update with the social media trends and updates for brands.
    • Tools to help us find digital & social trends and updates
    • Avoid use News jacking in a silly way
    • How to set your real-time marketing plan
    • Case studies.

Day 3:

  • Content Ideas:
    • How to generate ideas?
    • Top tools to generate content ideas
    • Designs tools for social media
    • Tips & tricks to generate the most efficient ideas for your brand.

Day 4:

  • Content Creation process:
    • website content creation tips.
    • social media content creation tips
    • Headlines generator tools

Day 5:

  • Content Planning:
    • content strategy
    • content planning calendar
    • project

Day 1:

  • Google ranking factors 2020 
  • Technical SEO Tactics  
  • Technical SEO Tools

Day 2:

  • Keywords: The Foundation of SEO:
    • Why you need a keyword research plan
    •  How to research keywords.
    •  Tools to help you analyze keywords.
    • Understanding keyword attributes.
    • Ongoing keyword evaluation.

Day 3:

  • Content Optimization: - How Search Engines and People View Web Pages:
    • Defining your audience, topics, angle, and style.
    •  Optimizing for site structure.
    • Optimizing non-text components of a web page.
    • On page optimization tips
    • Analyzing content quality.

Day 4:

  • Link-Earning Strategies:
    • Understanding the importance of links.
    • Building internal links.
    • Earning external links.
    • Finding link-Earning opportunities.
    • Executing a link-Earning strategy.

Day 5:

  • Measuring SEO Effectiveness:
    • Measuring SEO performance.
    • Analyzing keywords.
    • Analyzing links.
    • SEO Tools

Day 1:

  • Facebook audience insights
  • Creative hub tips
  • Facebook ads types

Day 2:

  • Engagement ads tips
  • Video views tips
  • Awareness tactics
  • Target optimization tactics and how to reach the right customers

Day 3:

  • Traffic to website tips
  • messenger ads
  • Lead generation tips and tricks
  • Budget optimization and how to achieve the maximum results with the lower cost!

Day 4:

  • Custom audience
  • Lookalike audience
  • Instagram ads from the app

Day 5:

  • Ads reporting

Day 1:

  • Google advertising landscape
  • How to setup your google account
  • keywords planner

Day 2:

  • Search Engine ads tips
  • Campaign structure
  • ad group tactics
  • keywords tactics
  • budget optimization

Day 3:

  • Search Engine ads advanced tips
  • bidding strategies
  • ad extensions tactics
  • landing page optimization 

Day 4:

  • Display advertising tips
  • YouTube ads tips
  • Display planner tips 

Day 5:

  • App install tips
  • Ads reporting tips and what are beyond numbers

Day 1:

  • SEO Strategy
  • Content Planning tactics

Day 2:

  • Media Planning
  • Media Buying tips and tricks
  • Project

Why is Online Live Training with imfnd the best?

  • Online Live Training.

  • Recorded material for every workshop.

  • Assignments.

  • Quiz after each session.

  • A private group for material & support.

  • Online feedback and assessment.

  • Live interactions with the instructors.

  • Open discussions & questions.

  • A project after each workshop.

BOOK NOW

CONTACT INFO

28 Al Sheikh Mohammed Al Nadi, from Mostafa El-Nahaas, Nasr City, Cairo, Egypt.

Phone:  0226713103
Mobile: (+2) 01555553867
Mobile: (+2) 01555553868
Mobile: (+2) 01555553863

Email: hello@imfnd.com
Website: www.imfnd.com

TOP