Description
Course outline
What’s Performance Marketing
• Definition
• Types
• Advantages
• Disadvantages
Affiliate Marketing
• Definition
• Types
• Models
• Usage
How to be an Affiliate
• Planning
• Traffic source
• Media Plan
Agency choice
• Big Names
• Models
• How to sign up
Campaigns selection
• Category
• Location
• Payout
• Cancellation
Reporting
• Internal Dashboard
• External Dashboard
• Tools
By the end of this course you will be able to do the following:
• understand what is a performance marketing and what is its types
• learn about the affiliate marketing industry and its applications
• Learn how can you start your way to being an affiliate marketer
• Understand the different models of affiliate marketing
• Learn how to choose an agency to work with
• Learn which campaigns should you start working on
• Understand the difference between an internal dashboard and external dashboard
• Learn what are the do’s and do not of the affiliate marketing
• Join an agency and start being an affiliate
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